If you can't measure it, you're probably losing money
Quantifiably increase revenue and reduce costs with:
- Audits that apply best-practice guidelines to report your internet marketing's strengths and propose solutions for its weaknesses.
- Strategy to establish a long-term, measurable, research-based blueprint for usability, content, design and functionality.
- Implementation services including design, development, copywriting, content management, search engine marketing, search engine optimization, testing (including with Google Website Optimizer), and Salesforce.com configuration for end-to-end marketing and sales integration.
- Analytics by Google Analytics-qualified consultants who tag and configure properties to track your business's key performance indicators, interpret data, provide actionable recommendations, and empower your team to make data-driven marketing decisions.
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Case studies
Enbridge Gas improves customer service by optimizing over 400 pages of website content
"I wouldn't change a word, and that is very unusual for me."
—Heather MacKay, Sr. Project Manager, Enbridge Gas Distribution
With 1.8 million customers, Enbridge Gas Distribution conveys critical information on gas rates, rebates and safety through its website. To reduce call center costs and improve its online brand, Enbridge enlisted us to enhance its content and create a customer-centered website strategy.
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