Posts Tagged ‘featured’
Google Analytics antes up a powerful new list of features
Posted on Tuesday, October 20th, 2009 at 9:07 PM by Jebadiah Roberts | Comments (1)
After today’s announcement from the Google Analytics team, the critics have a lot less to carp about. Clearly, Google has listened to its audience and, in turn, has unveiled some impressive new features that should elicit cheers from even the “power users”.
Five points of web analytics failure
Posted on Thursday, October 8th, 2009 at 9:09 PM by Simon Smith | Comments (0)
A few days ago, I wrote about a recent report on enterprise web analytics. The report discussed sentiments and statistics on enterprise web analytics tools and practices. To complement those scientific stats, here’s my unscientific, gut feelings on the most common web analytics points of failure that we see.
Google Analytics good for enterprises (and better with expert resources)
Posted on Tuesday, October 6th, 2009 at 11:55 AM by Simon Smith | Comments (2)
A common question we get for our Google Analytics services is whether the platform, being free, is suitable for enterprise web analytics. A new Forrester study clarifies the situation, showing that a majority of enterprises use free web analytics platforms—and that analytics services are a better investment than paid platforms.
Google Analytics Flash issues? Check your script access
Posted on Wednesday, September 23rd, 2009 at 8:54 PM by Pramesh Attwala | Comments (0)
Stats not looking quite right in your reports? Here’s a troubleshooting tip that should spare you some frustration.
Write more effective ads on your competitors’ budget
Posted on Thursday, December 4th, 2008 at 10:26 PM by Simon Smith | Comments (0)
Don't always write from scratch. When results matter most, analyze your competitors' high-performing campaigns, copy their success, and innovate to exceed it.
Find and grow a profitable niche with Google Trends
Posted on Wednesday, August 20th, 2008 at 1:43 AM by Simon Smith | Comments (0)
Successful internet marketers know that finding a profitable niche and high-traffic keywords are foundations of a moneymaking online business. Leave it to Google to help with both—and, of course, for free.
Are you giving away enough to make money?
Posted on Tuesday, August 5th, 2008 at 9:22 PM by Simon Smith | Comments (0)
If you’re selling a product online, your biggest concern is probably how to increase revenue. So when people tell you to give stuff away for free, you might think they’re insane. But successful internet marketers would disagree.
Spy on your competition with Google Analytics
Posted on Friday, March 28th, 2008 at 2:48 PM by Simon Smith | Comments (0)
Imagine knowing exactly how well your website is performing against competitors’ sites. Knowing, for example, how many more (or fewer) visitors you’re getting. And how much longer (or shorter) people are engaging with your content. If someone sent a brochure for that service, you would probably read every word. And maybe even sign a check. Well, put your checkbook away. Because Google, quite quietly, has made this service available absolutely free with Google Analytics.
Secrets of a sticky landing page
Posted on Wednesday, January 23rd, 2008 at 3:11 AM by Jebadiah Roberts | Comments (0)
Without an effective landing page—one that grips visitors once they’ve arrived and propels them through the conversion funnel—your potential customers will leave your site just as quickly as they arrived.
Recent entries
- Google Analytics URL builder for multiple links
- Three ways Google Analytics can improve sharing
- Social media: An effective lead generator?
- Five ways school boards can benefit from Google Analytics
- Setting up your AdWords campaign for improved ROI
- Your customers lie (so beware survey data)
- The one analytics metric you can’t live without (and one you should avoid)
- Why web analytics goals are worth the time
- How SEO can lose you sales
- Are your visitors absolutely unique?
